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The Lundberg Institute Mission

The purpose of the Lundberg Institute, a non-profit organization, is to forge a patient-physician alliance based on trust, providing research, education, leadership, strategies, and communications that promote evidence-informed, efficient, and effective health care delivery to benefit the health and well-being of patients, physicians, and the public.


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Curious Dr. George Blog

Curious Dr. George | Plumbing the Core and Nibbling at the Margins of Cancer

Encouraging and Paying for Clinical Trials, Right to Try, and Expanded Access: Part Two

A Q&A with Mark Shapiro, PhD,Vice President of Clinical Development at xCures, Inc., Partner at Pharma Initiatives; mshapiro@xcures.com. Last week, Dr. Shapiro shared his initial thoughts on the question below. Today, he discusses issues of cost and equitable […]

Curious Dr. George | Plumbing the Core and Nibbling at the Margins of Cancer

Encouraging and Paying for Clinical Trials, Right to Try, and Expanded Access: Part One

A Q&A with Mark Shapiro, PhD,Vice President of Clinical Development at xCures, Inc., Partner at Pharma Initiatives; mshapiro@xcures.com Q: Treatment of Americans with advanced cancer is complex and challenging and can be very expensive. Many […]

Curious Dr. George | Plumbing the Core and Nibbling at the Margins of Cancer

At Diagnosis, What Do Cancer Patients Want?

A Q&A with Laura Benson, RN, MS, ANP, president of Conversations in Care, LLC; LauraBensonRN@Gmail.com Q: In our digital communication world of 2019, some patients may receive the initial message that […]